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 Post subject: Crowdsourcing For New EGF Logo
Post #1 Posted: Mon Oct 13, 2014 11:54 am 
Oza
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http://www.eurogofed.org/forum/viewtopic.php?f=2&t=118

Quote: “[..] the european go federation is looking for a new logo. We will award the winner of the contest with 500 euro, the deadline for submitting a proposition is 1st of December. [..]”

Maybe you will discover your inner artist?

Greetings, Tom

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Post #2 Posted: Sun Oct 19, 2014 10:57 pm 
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Smart. Good for them. :)

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 Post subject: Re: Crowdsourcing For New EGF Logo
Post #3 Posted: Mon Dec 08, 2014 3:39 am 
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So the deadline has passed, and they received submissions from more than 50 people, many of whom submitted multiple proposals, for a total of well over 100 logos! Quite successful.

Currently, the EGF is making a first pre-selection to bring that number down to a more manageable levels, after which there will be a vote by the EGF member countries to select the final logo.


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 Post subject: Re: Crowdsourcing For New EGF Logo
Post #4 Posted: Mon Dec 08, 2014 5:56 am 
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Bonobo wrote:
Quote: “[..] the european go federation is looking for a new logo. We will award the winner of the contest with 500 euro, the deadline for submitting a proposition is 1st of December. [..]”


Why?
Do they say what is wrong with the current logo?

PS>
Reminds me of quite a few years back when the Polish Go Association had the same idea. There were some problems with their logo or something, I don't really remember. The idea did not bear any fruit, mostly due to a few individuals who started creating obstacles where none existed and generally ridiculing the idea. I am glad the European community is more reasonable and less bickersome. ;)

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 Post subject: Re: Crowdsourcing For New EGF Logo
Post #5 Posted: Mon Dec 08, 2014 8:02 am 
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The current logo is all but identical to that of the IGF:

ImageImage

Which a lot of people don't like. They would like to have their own logo.

Furthermore, the definition of "Europe" is vague. Israel is an EGF member, but is not technically in Europe. Several other countries are only partially inside Europe (e.g. Russia, Turkey, Kazakhstan). And recently South Africa has applied for membership and is participating in the online European Team Championship.

So there has even been talk the EGF should be the EMEA Go Federation, where EMEA = Europe, Middle East and Africa. Which makes a lot of sense, because the Middle East and Africa share their time zones with Europe, which is becoming more significant with more online play.


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 Post subject: Re: Crowdsourcing For New EGF Logo
Post #6 Posted: Mon Dec 08, 2014 1:24 pm 
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As far as I know, the EGF and IGF logo were made by the same person, hence the similarity.

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 Post subject: Re: Crowdsourcing For New EGF Logo
Post #7 Posted: Mon Dec 08, 2014 2:21 pm 
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Javaness2 wrote:
As far as I know, the EGF and IGF logo were made by the same person, hence the similarity.

Ouf … for me (earning my money with media production), being the same person is NOT A REASON AT ALL to create two nearly identical logos for two different organisations — rather a sign of … laziness, or lack of imagination/creativity/time. The map seems to be some clipart image.

OTOH, if the EGF is incorporated in the IGF, then all other national/pan-national (?) Go federations in the IGF could also have the same logo, albeit with small differences to show where they really are.

If the EGF sticks with a map in the new logo, it could be a time zone map :-) but sadly I didn’t have enough time to create something.

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 Post subject: Re: Crowdsourcing For New EGF Logo
Post #8 Posted: Mon Dec 08, 2014 2:46 pm 
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Well the guy who made them certainly wasn't a graphic artist :) I had an idea for an EGF logo, but realised that it was pointless trying to draw it. Art is just not for me. Similarly, the logo for the Irish Go Association, which I made a ugly prototype of, was made by a guy with talent.

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 Post subject: Re: Crowdsourcing For New EGF Logo
Post #9 Posted: Mon Dec 08, 2014 3:27 pm 
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Javaness2 wrote:
As far as I know, the EGF and IGF logo were made by the same person, hence the similarity.

Heh...
It does not look like he made two similar logos because he run out of original ideas.
It looks like he made one logo and then sold it to two different customers. Is that even legal?

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 Post subject: Re: Crowdsourcing For New EGF Logo
Post #10 Posted: Mon Dec 08, 2014 3:47 pm 
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Sold it? Umm, think again there mate ;)

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 Post subject: Re: Crowdsourcing For New EGF Logo
Post #11 Posted: Mon Dec 08, 2014 4:20 pm 
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Javaness2 wrote:
Sold it? Umm, think again there mate ;)

Gave it? Presented it? Gifted it?
This is the word you picked on?
Does it matter?...

The end result is - two organizations are stuck with pretty much identical logos. Isn't logo part of branding, something that should clearly distinguish one entity from another and give it a unique presence? Unless it was on purpose, of course...

Still, water under the bridge, really.
Lets look forward. Personally, I think that crowdsourcing a new logo is a wonderful idea.
Just make sure you don't settle for the same logo as, say, Adidas or Coca Cola. Can be trouble. ;)

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 Post subject: Re: Crowdsourcing For New EGF Logo
Post #12 Posted: Sat Dec 27, 2014 11:04 am 
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The voting is now in the final stage. Each country member of the european go federation can give 3 votes (3,2,1 points) to their favorite logos.

You can take a look the 5 finalist logos here.

So far only 4 countries sent me their vote, i hope some more will participate in this online voting, deadline is 31st December.

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 Post subject: Re: Crowdsourcing For New EGF Logo
Post #13 Posted: Sat Dec 27, 2014 11:27 am 
Oza

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I'm not in Europe, so my opinion has no affect on the outcome. But I have to say, none of them impress me. I think the existing one is better than all of them. Only one of them got the response of interesting from me. The other four basically got the response "yuck". How many entries were these five chosen from? Maybe the quality of these explain the lack of votes. Or maybe I just don't have the same aesthetics as European players

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 Post subject: Re: Crowdsourcing For New EGF Logo
Post #14 Posted: Sat Dec 27, 2014 11:30 am 
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Those logos are absurdly large pdfs. a logo should be 100 kB or so tops. Can someone make a page with those logos in a realistic size and format for better judgement. If a logo looks awesome in photoshop but crap in a 50 kB gif then it's a crap logo.

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 Post subject: Re: Crowdsourcing For New EGF Logo
Post #15 Posted: Sat Dec 27, 2014 12:33 pm 
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DrStraw wrote:
I'm not in Europe, so my opinion has no affect on the outcome. But I have to say, none of them impress me. I think the existing one is better than all of them. Only one of them got the response of interesting from me. The other four basically got the response "yuck". How many entries were these five chosen from? Maybe the quality of these explain the lack of votes. Or maybe I just don't have the same aesthetics as European players


I'm European and I agree. Creating a logo is hard, though (had quite a few hours invested into Nordic Go Academy's logo, and the result even if OK could be better... But I'm no designer, so, whatever)

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Post #16 Posted: Sat Dec 27, 2014 2:31 pm 
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I suppose Michal Czub's would get my vote.

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 Post subject: Re: Crowdsourcing For New EGF Logo
Post #17 Posted: Sat Dec 27, 2014 2:54 pm 
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I don't know what you guys are griping about. I think the logos are pretty decent, all in all.
Below is my opinion.

Top one for me:
Agnė Kardelytė - My vote would definitely go for this one. I really like his design. Its sharp, hip, scalable, and made me think of Go. And I find it graphically appealing. And, unlike the other designs, would save on ink when printed, heh...

Bottom one for me:
Michal Czub - This one I would definitely reject, period. It might be interesting graphically and design-wise, but I see no relevance here. Even worse, having looked at biotech-related designs over the past decade, this is where I would place instinctively the logo's relevance - in biotech.

Still, because of the nationality of the designer, a big part of me wishes Czub's is the one they pick... go figure.

The rest:
Milos Bojanic - nice, but I feel it is too cartoonish. Might be good image for a flyer or campaign or something, though.
Caroline Boelle 1 & 2 - pretty OK as logos go. Personally, I find them a little too predictable, too dry, too old-fashioned-corporate, and too generic. But certainly doable as logos.

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 Post subject: Re: Crowdsourcing For New EGF Logo
Post #18 Posted: Sat Dec 27, 2014 2:56 pm 
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Uberdude wrote:
Those logos are absurdly large pdfs. a logo should be 100 kB or so tops. Can someone make a page with those logos in a realistic size and format for better judgement. If a logo looks awesome in photoshop but crap in a 50 kB gif then it's a crap logo.

I think this is how designers usually submit design ideas.
And from the fact that they all have similar format, I would say this was also a requisite of the contest.

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 Post subject: Re: Crowdsourcing For New EGF Logo
Post #19 Posted: Sat Dec 27, 2014 3:16 pm 
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Uberdude wrote:
I suppose Michal Czub's would get my vote.


Which just goes to show how different we all are and how hard it is to please everyone. That would have been my last choice.

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 Post subject: Re: Crowdsourcing For New EGF Logo
Post #20 Posted: Sun Dec 28, 2014 3:29 am 
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Bantari wrote:
Uberdude wrote:
Those logos are absurdly large pdfs. a logo should be 100 kB or so tops. Can someone make a page with those logos in a realistic size and format for better judgement. If a logo looks awesome in photoshop but crap in a 50 kB gif then it's a crap logo.

I think this is how designers usually submit design ideas.
And from the fact that they all have similar format, I would say this was also a requisite of the contest.


True, it was a requisite to go to the final selection. The first round had no restrictions and this was probably one reason we've got so many entries (over 50). I will send out a reminder email with screenshot images of the 5 logos to make it easier for the voters to compare the logos and find a final decision.

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